Apparently as usual, MIW wanted GLCs to be sponser - it backfired.
1 example: NTUC Fairprice. It couldn't become a sponser because of Coca Cola's status as IOC's official worldwide beverage partner.
Even F&N think lugi, since they divorced w/ Coca Cola, 100Plus & Ice Mountain couldn't be offical drinks for YOG. Lost publicity for our local drinks.
sponsorship not coming from any major sport brands too.
Lost so many money liao.
Where got money to sponsor ?
Or they dun want to offer money to their comrades.
Internal conflict ?
I think since IOC has its offical partners, sponsership has alrdy its own obstacles.
I think sports brand got restriction?
dunno, a sporting event should have some sport sponsors bah.